In October 1992, we officially opened Wild Edibles, dedicating ourselves to seeking out and making available the finest of all possible fish and more. We put a couple of thousand dollars together, bought a couple of ice chests, and began making deliveries in our own cars. We stored inventory at home.

By the start of 1993 we'd bought ourselves a van, rented a space, sprung for a 120' walk-in and began buying, processing, and distributing all over Manhattan (no more Atlantic Cod next to the peanut butter and jelly!). In March of that same year we hired our first employee.

We were convinced we were missing the boat by not using Elizabeth Street as a retail space as well. In June of that year, we opened the doors of our downtown location to the grateful, under-serviced shoppers of Soho, and grew the retail end of our business.

The tiny SoHo operation grew into the flagship Grand Central Market store, open since 1999. In 2001, we opened our Murray Hill location primarily as a retail store. When sales of the prepared foods took off, the company decided to re-tool and focus on a seafood bistro and oyster bar concept, which re-launched in March 2007.

Wild Edibles always strives to provide our customers with exactly what they want, when they want it. These key elements are the foundation that have served as our business philosophy since our inception, and will always guide our business practices.

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Elizabeth Street


Grand Central Market